The 17 Best Fitness Deals for Black Friday 2019: Nike, Athleta, and Reebok – Self


Now is the perfect time to upgrade your workout wardrobe.

Heather Hazzan

The biggest shopping week of the year is upon us—get your lists and gift guides out! Black Friday is the perfect time to refresh your activewear collection (or start one!) and stock up on fitness accessories, because we all know that wearing new gear makes it just a little easier to make it to that 7 a.m. class. We’re eyeing the flattering styles on sale at Good American and Bandier, a rare sale from the workout recovery aficionados at Theragun, deep discounts at Nordstrom Rack, and more. Make sure to keep checking back here, where we’ll be updating the best Black Friday and Cyber Monday sales as they roll in.

All products featured on SELF are independently selected by our editors. If you buy something through our retail links, we may earn an affiliate commission.

1

Amazon

The online giant has quite a few Black Friday deals going on right now, and here are some standouts from the sale: 

  • are on sale for up to 50 percent off today, like this Vivoactive 3 that was a last year.

  • Columbia has lots of snow boots and wintery coats for up to 35 percent right now.

  • You can take up to 50 percent on clothing and accessories right now.

  • There are  35 percent off discounts going on for shoes, clothing, and accessories, as well.

  • Take 35 percent off backpacks, wallets, hip packs, and more.

Buy it: Garmin Vívoactive 3 GPS Smartwatch, $117 (originally $250),

2

Backcountry

The outdoors enthusiasts at Backcountry are offering on select items from November 28 until December 2, including picks from brands like Patagonia, The North Face, Sorel, and Arc’teryx. Today, the retailer also has amazing from Patagonia, Marmot, and Columbia that we’ve never seen this cheap before. Sizes are going quickly, though, so we’d recommend stocking up sooner than later. 

Currently available in sizes XXS to XXL.

Buy it: Patagonia Synchilla Lightweight Snap-T Fleece Pullover, $55 (originally $119),

3

Outdoor Voices 

The beloved minimalist activewear brand is having a for Black Friday and Cyber Monday. You can score 25 percent off site-wide from now until December 2 with the code THANKS25. Some of our favorites that are a part of the sale are the TechSweat leggings, their CloudKnit sweats, and the Athena Crop.

Currently available in sizes XS to XL.

Buy it: Athena Crop, $36 (originally $45),

4

Everlane

We found lots of athleisure apparel at Everlane’s “” sale, including lots of crewneck sweats and hoodies. 

Currently available in sizes M to XL.

Buy it: Everlane Lightweight French Terry Shrunken Hoodie, from $28 (originally $40),

5

Carbon 38

Brands like Beyond Yoga, LNA, Carbon38, Alo Yoga, APL, and P.E Nation will all be marked down as part of Carbon38’s . The deals include 30 percent off the entire site and free shipping, from now until December 2, when you use the code CYBER30 at checkout.

Currently available in sizes 6 to 10. 

Buy it: APL Techloom Weave Shoes, $171 (originally $245),

6

Reformation

Reformation has some great activewear on their site from sustainable brands like and , which are part of their going on now. 

Buy it: Girlfriend Collective Paloma Bra, $27 (originally $38),

7

Nordstrom

We found lots of activewear on sale at Nordstrom’s , whether you’re looking for Nike running shoes, a new Hydroflask, or these best-selling high-waisted leggings. Shop our favorite picks from the sale before the sale ends on December 2. 

Buy it: Zella Live-In High Waist Leggings, $39 (originally $59),

8

Theragun

Theragun, the brand that changed at-home workout recovery, is offering up to $200 off all percussive massage devices from now until December 4, including the Theragun G3 Pro (quieter and sleeker than its predecessors), which received a Fitness Award this year.

Buy it: Theragun G3 Pro, $299 (originally $399),

9

Columbia

Whether you’re searching for new winter sports gear or are just tired of your years-old coat, Columbia has you covered. is on sale in-store and online from now until December 3. The brand also has select doorbusters deals for 50 percent off while supplies last, like this super warm down jacket.

Currently available in sizes XS to XL.

Buy it: Apres Arson II Long Down Jacket, $150 (originally $300),

10

Nike

Nike is clearing out plenty of inventory for Black Friday and Cyber Monday, making it the perfect time to refresh your footwear. From now until November 30, take an extra with the code SEASONMVP.  

Currently available in sizes 5 to 12.

Buy it: Nike Air VaporMax Flyknit 3, $105 (originally $190),

11

Bandier

Activewear retailer Bandier is offering from today until December 2, with some notable exclusions like the Theragun (sadly) and anything from Mackage, White & Warren, and Agolde. You will find discounts on brands like Beyond Yoga, Girlfriend Collective, New Balance, P.E. Nation, and more, plus accessories from S’well and Supergoop!

Currently available in sizes XS to XL.

Buy it: P.E. Nation Restart Hoodie, $113 (originally $150),

12

Universal Standard

The size-inclusive retailer with an expanding activewear line, , is offering a three for $210 deal on November 29. Select pieces will be a part of the sale, including the Geneva Dress, a universally cozy and flattering short-sleeve midi.

Currently available in sizes 00 to 4XL.

Buy it: Geneva Dress, $120,

13

Dagne Dover

If you’re in the market for a new gym bag, weekender, or work bag, Dagne Dover has you covered. From now until December 4, the brand is . We love the neoprene Landon Carryall, one of this year’s Fitness Awards winners, as a bag that can transition from the gym to the office.

Buy it: Landon Carryall, $124 (originally $155),

14

Nordstrom Rack

Brands like Champion, Adidas, Free People, Outdoor Voices, Electric Yoga, and more are part of Nordstrom Rack’s . From now until November 29, everything in the clearance section is an additional 50 percent off. You’ll likely find better markdowns at Nordstrom Rack than lots of other places (shhhh, we didn’t tell you that).

Currently available in sizes XS to L.

Buy it: Free People Movement Moonlight Reflective Jacket, $28 (originally $148),

15

Spanx

Though Spanx is best known for its shapewear, it stocks some exceptional compressive activewear, as well. Right now, is  20 percent off plus free shipping, which includes this glossy pair of leggings that were our favorite athleisure picks at this year’s .

Available in sizes XS to 3X. 

Buy it: Spanx Every.Wear Gloss Panel Pocket Leggings, $95 (originally $118),

16

Reebok

Reebok is offering across the site today, plus an extra 50 percent off sale items. We spotted their classic Club C sneakers in the sale bin, which are comfy and office-appropriate.

Currently available in sizes 5 to 16.5.

Buy it: Club C 1985 TV Shoes, $54 (originally $90),

17

Good American

The Kardashian-approved brand Good American is near and dear to our hearts, and between today and December 2, the brand is offering , plus free shipping on orders over $99. We’re eying these animal-print leggings that are both stylish and functional for a sweaty workout.

Currently available in sizes XS to 2XL.

Buy it: The Electric Feel Legging, $97 (originally $129),

18

Athleta

Athleta is offering purchases today through December 2 in-store and online, including best-sellers like their conscious crop top (which doubles as a bra). What’s more, between Black Friday and December 1, shoppers who spend $100 will be rewarded with a $25 Athleta shop card to use in December. 

Currently available in sizes XXS to XL.

Buy it: Conscious Crop, $47 (originally $59),

19

Gaiam

Gaiam, the beloved yoga and meditation brand, is offering site-wide from now through Black Friday when you enter the code BLACKFRIDAY30 at checkout. It’s a good time to stock up on any of their high-quality blocks, mats, straps, and meditation cushions.

Buy it: Cork Yoga Brick, $10 (originally $15),

Related:

• The Only 15 Early Black Friday Sales Worth Knowing About

• Lots of Leggings Are Marked Down at the Outdoor Voices Pre-Black Friday Sale

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